SPUR Infosolutions: Managing the Full Spectrum Delivery Models of Publications
Society benefits from the pursuit, distribution, preservation, and usage of scientific discovery and knowledge. Like every other industry, India’s progressive growth – although attractive – poses quite a few challenges to the STM/HSS/BM publishing space as well. These challenges hinder growth, hamper revenues and reduce profits. New Delhi based SPUR Infosolutions helps publishers mitigate these challenges and has been enabling a seamless supply chain between the Publisher and the End Consumer without falling too hard on their budget. SPUR Infosolutions’ Turnkey Publisher Support Services offering in India allows Indian and Overseas publishers to offer their Indian customers, best-in-class service in an extremely cost-effective manner.Why is SPUR Infosolutions a one-stopshop for Publishers?
A Managed Service provider, SPUR Infosolutions is a one-stop-shop for publishers that are publishing online and print content in research, academic and reference areas, primarily aimed at the Institutional market in the STM/ HSS/Business and Management spaces.
Typically, a print-heavy publisher might face a lot of customer complaints arising of non-delivery, delayed delivery or lost shipments. SPUR handles the end-to-end logistics from printer to subscriber in a time sensitive, secure and reliable fashion. On the other hand, publishers with a good mix of online and print content leverage SPUR’s ability to handle the entire subscription lifecycle – including but not limited to sales, marketing,representation, invoicing, fulfilment and renewals, whilst providing great customer service.
Similarly, an overseas publisher invests thousands of tedious man hours on manually processing physical orders from hundreds of customers in
India with a large scope for human error and inefficiency. Time at both the publisher and the customer’s end is also wasted on making and realizing payments from cheques and DDs in foreign currencies. SPUR automates order processing for the entire country down to a single industry-standard file that can be automatically fed into the publishers’ systems coupling it with instant wire transfer remittances.
" SPUR handles the end– to – end Logistic from Printer to subscriber in a time-sensitive, Secure and reliable fashion"
This saves time, effort and costs
The company also assists publishers in detecting and preventing subscription fraud – a practice that is prevalent in the Indian market through various modus operandi and several players. SPUR regularly monitors and analyzes clients’ mailing lists to ascertain known and suspected fraudulent delivery addresses. Publishers can sensitize their subscriptions database with Spur’s feedback and suggestions on tackling fraudulent subscribers.
Existing Model Expansion
SPUR is aiming at a two-pronged approach for expansion within their current business domain. The first obvious step is to multiply the prestigious publishers in the portfolio. The second step is to replicate SPUR’s model in other geographies including South & South-East Asia and then gradually worldwide.
Further Innovation
SPUR is conceptualizing and building business-intelligence products for Publishers. At the same time, the company is evaluating ways to implement ML/AI into their existing service modules. “We already operate on a lean and mean model, we are focusing on making it even leaner and meaner while increasing efficiency so that we can compete with global players in this industry”, says Sameer Puri, CEO, SPUR Infosolutions. Two years into business operations, SPUR attained profitability & cash flow positivity at an early stage and therefore are equipped to fly to great heights in the years to come.
" SPUR handles the end– to – end Logistic from Printer to subscriber in a time-sensitive, Secure and reliable fashion"
This saves time, effort and costs
The company also assists publishers in detecting and preventing subscription fraud – a practice that is prevalent in the Indian market through various modus operandi and several players. SPUR regularly monitors and analyzes clients’ mailing lists to ascertain known and suspected fraudulent delivery addresses. Publishers can sensitize their subscriptions database with Spur’s feedback and suggestions on tackling fraudulent subscribers.
Existing Model Expansion
SPUR is aiming at a two-pronged approach for expansion within their current business domain. The first obvious step is to multiply the prestigious publishers in the portfolio. The second step is to replicate SPUR’s model in other geographies including South & South-East Asia and then gradually worldwide.
Further Innovation
SPUR is conceptualizing and building business-intelligence products for Publishers. At the same time, the company is evaluating ways to implement ML/AI into their existing service modules. “We already operate on a lean and mean model, we are focusing on making it even leaner and meaner while increasing efficiency so that we can compete with global players in this industry”, says Sameer Puri, CEO, SPUR Infosolutions. Two years into business operations, SPUR attained profitability & cash flow positivity at an early stage and therefore are equipped to fly to great heights in the years to come.
